Growing a communications consulting business or small agency can feel like a lonely journey. Plenty of programs help you serve your clients, but few focus on marketing your own business. 

That’s why I created Smart Social Mastery—a membership program to make your business your #1 client.

Let’s face it, client work always comes first. Smart Social Mastery is here to make sure you don't shortchange your business in the process. 

It’s an accountability system on steroids for marketing, PR, and business consultants and coaches, designed to get your marketing done so you can attract clients who align with your values and business goals. 

Imagine being consistently visible, attracting your ideal clients naturally—without the pressure to be overly promotional. With Smart Social Mastery, you’ll have the processes, tools, and accountability to make consistent progress, no matter where you’re starting from:

• Just landed your first clients after leaving corporate? 
• Ramping up or reigniting your consultancy?
• Expanding or scaling your business?
• Finally tackling a visibility project you’ve been putting off?

Stop going it alone. Join a community that’s invested in seeing you grow as the go-to expert in your field. 

Smart Social Mastery is designed to transform your business from the inside out, with consistent, focused action.

We've mapped out your pathway to mastery (see it below) to build your authority in your field.

Wherever you are on the Pathway to Mastery of your marketing for your consultancy, agency, or coaching practice, we can help. We'll work with you to pinpoint where you are on the pathway now and what your next steps should be.

You will stand out as an Explorer, find dream clients as a Connector, build your online strategy as an Architect, effortlessly grow your authority as a Creator, build your customer journey as an Attractor, and learn to tweak, pivot, and scale your strategy as an Innovator.

The Smart Social Mastery community is designed for experienced PR, marketing, and social media consultants who want to even out the peaks and valleys in their client flow. Instead of the exhausting cycle of scrambling for new clients one month and overloading the next, 

Smart Social Mastery helps you create a balanced, steady stream of ideal clients who fit seamlessly alongside your current ones by building your visibility and keeping you at the top of their mind when they need your service or when someone asks for a recommendation.

Amplify Your Authority and Business
      Build a brand that naturally attracts clients who value your expertise. 

Streamline Your Marketing Processes

      Simplify your approach to online growth with efficient systems that save time. 

Grow with a Like-Minded Network

      Connect with peers who understand your goals and support your success. 

Increase Your Visibility & Influence

      Stand out to your ideal clients and make a bigger impact in your industry. 

Establish a Stable, Profitable Brand

      Create a consistent content to attract clients who align with your goals. 

Gain Structure and Accountability

      Follow a clear plan and get ongoing support to grow and scale with confidence.

• Not a course full of more information to consume. Materials consist of short explainer videos and worksheets with step-by-step instructions. 
• Not a one-size-fits-all program. Choose your adventure and pick where you need to work first. We will all be working on projects that make sense for our own businesses. 
• Not just another Facebook group with general questions being asked all the time. We will be intentional to get your projects done. 
• Not a program where we spend time learning random topics. It's about getting you unstuck and on your way. We will address roadblocks and help you remove them. 
• Not a done-for-you program. You will have to do the work, but my team and I will help you by showing you all of the shortcuts, including tech.
  

You might be wondering if Smart Social Mastery is right for you. Here are a few things you might be thinking:

This program isn't for everyone. Smart Social Mastery isn't for you if:

Sheena found community and structure in Smart Social Mastery to be consistent on social media and is getting more bites for paying gigs.

Bart started a second career as a social media manager and went from being skeptical about Facebook to organically growing a 6K+ follower page in under a year.

Alan, who lives in Ireland, was able to participate easily with the recorded sessions and coaching.

Ric was looking for a toolbox and training to use when he needs them, he says SSM was better than anything else he has seen.

I have decoded how to create authority and visibility on demand to attract clients for my own agency. And now I've taken what works and put it into Smart Social Mastery so that you can get the same results even faster than I did.

At Zoetica, we have served and advised major corporations and clients including a large hospital system, a well-known national theme park, a search company that is a household name, national nonprofits, and even Lady Gaga. We are small but mighty! We have also won loads of industry awards. 

A few years back, a major agency with insanely big clients, hired me to help them develop a social media measurement program, and then an SEO agency hired us to help them offer a social media marketing program for their clients and productize it. More agency clients followed after that. I found that I loved helping other consultants and agencies grow. 

We still serve clients day-to-day at my virtual agency, but I also serve as a guide to help PR, communication, and marketing consultants and coaches grow. I love giving back to an industry I have been a part of for over 20 years.

• The Pathway to Mastery Course leads you step-by-step with everything you need to build your online authority and grow your brand (VALUE: $97/month)
• Shortcut processes and worksheets + AI Prompts. No more paralysis or getting stuck (VALUE $150/month)
• Authority Blueprint Workshop and Content Generator to set your customized plan in place each month. You will see your progress when you set your intentions and have a clear authority-building plan in place. (VALUE $85/month)
• Weekly Mastery Moment Check-In Calls so that you always are working on your next step and get personalized attention for your questions. Mastery Moments include Accountability, Shoutouts, Shares and Mindset Reset sessions. Most sessions are recorded and can be found in the Hub, (VALUE $125.month)
• Masterclasses. We have a masterclasses to deep dive into different parts of the Pathway to Mastery. You also get access to the library of past masterclasses ($125/month)
  
• Weekly Open Co-Working. Dedicated time to "Get Stuff Done" with Kami and the Smart Social Mastery community manager. ($125/month)
• Facebook Group. Connect with the community, shout out your wins, and get feedback. ($50/month) 

TOTAL VALUE: $757

ACTUAL COST: ($97/month)

First month is free, cancel anytime before billing starts 30 days after purchase! No risk!

We want to set you up for success in Smart Social Mastery, so we offer the following bonuses to give you the tools you need to be successful, risk free.

First Month FREE

Experience the benefits of Smart Social Mastery with no risk! Enjoy full access to our resources and community for 30 days. Cancel anytime before billing starts. Dive in, get support, and start seeing real progress in your business.

(VALUE $97)

90-Day Review and Strategy Consultation
Get Kami to review your Smart Social Success Path and a 1:1 strategy consultation for feedback on your visibility project. Includes  30 minute consultation and two follow-up emails to review your progress (VALUE $250).

Brand Voice Mastery Custom GPT (ChatGPT)

A custom GPT app using AI guides users through the Brand Voice workshop process unlimited times.

Prompt R.E.C.I.P.E. Method Custom GPT (ChatGPT)
A custom GPT app using AI guides users through creating better AI prompts to create any kind of marketing collateral.

PR Communications Planner Custom GPT (ChatGPT)

A custom GPT app using AI guides users through writing a 10-part PR plan for a communication launch or campaign using probing questions and prompts.